Our services

Four ways to get cited by AI tools.

Cited Co manages AI visibility for service businesses in Scottsdale, Phoenix, and Paradise Valley. Our primer on AI citation optimization explains the work behind it. Every service is built around one goal: your business getting named by ChatGPT, Perplexity, Gemini, and Claude.

AEO + GEO

We do both halves of AI visibility: AEO and GEO

Showing up in AI is two jobs, not one. AEO, answer engine optimization, gets your business chosen as the short answer an AI shows at the top, like a Google AI Overview or a voice reply. GEO, generative engine optimization, gets your business named inside the longer recommendation an AI writes when someone asks who to hire. You need both, because a customer might ask either kind of question, and doing only one leaves you invisible for the other.

Most agencies chase one and call it AI visibility. We run both as a single system. AEO makes your content the cleanest answer to a real question. GEO makes your business a trusted, well-documented name the AI is willing to recommend. That is how our first client, Living with Lolo, went from an AI visibility score of 22 to 71 across ChatGPT, Perplexity, Gemini, and Claude in about 60 days.

Want the plain-English version? Read the full breakdown of AEO vs GEO and why you need both.

What the Research Shows

The data behind AI visibility.

58%

of Google queries now surface AI-generated answers.

BrightEdge Research, 2024

25%

projected drop in traditional search volume by 2026.

Gartner, 2024

61%

of consumers use AI tools to research before they reach out.

Salesforce, 2024

500M+

monthly Perplexity queries, local recommendations growing fastest.

Perplexity AI, 2025

2.4×

higher AI citation rate with full entity and schema signals.

Cited Co scan data, 2025

Lauren Lerner built and tested this entire system on Living with Lolo, a Scottsdale-based home design business, before offering it to any external client. The results, documented in the case study, are the proof of concept behind every service Cited Co provides.

01
Entity Optimization

Entity Optimization

We build out your business’s structured identity across the web so AI tools can understand and reference it accurately.

If machines cannot read your credentials, you will not be cited even if you are the best in your market.

What we do

Schema markup (LocalBusiness, Person, Article types)
Google Business Profile optimization for AI pull
NAP consistency audit across directories
Credential and award documentation
Entity relationship mapping
02
AI-Cited Content

AI-Cited Content

Monthly content, both AI-optimized blog posts and the location, niche, and service pages that AI tools cite as authoritative answers to the questions your clients are asking.

Curious how this fits together end to end? Our guide on what an AI SEO agency actually does walks through the full process.

We write this content. We do not outsource it. Every post goes through a quality review before it reaches you.

See how differently each AI platform actually recommends businesses in our 2026 cross-platform study of ChatGPT, Perplexity, Gemini, and Claude.

What we do

Query research focused on AI answer patterns
Regular posts tailored to the strategy for your business
FAQ sections structured for AI citation
Internal linking for entity reinforcement
Location, niche, and service pages built to be the answer AI cites for your core queries, bundled into your plan
Your first post approved by you before anything publishes; after that, every post is emailed to you with a 48-hour window to request changes
03
Schema Implementation

Schema Implementation

The technical layer that makes everything else work. Schema markup is how we tell AI tools exactly who your business is, what you do, where you do it, and why you are credible.

Most service businesses have no schema markup at all. The ones that do often have it wrong or incomplete. We implement it correctly and keep it current as your business earns new credentials.

04
Monthly Visibility Tracking

Monthly Visibility Tracking

A scored monthly report of your AI visibility across ChatGPT, Claude, Perplexity, and Gemini.

You cannot improve what you do not measure. We give you a score and we move it.

What we do

Eight to ten targeted queries per client
Scored visibility per platform, per query
Month-over-month movement tracking
Platform-specific gap identification
→Competitor visibility benchmarking
Plain-English summary with wins and next actions

What we do

Baseline AI visibility audit across all four platforms
Schema implementation on homepage, about, and service pages
Content calendar build for the first 90 days
Competitor visibility analysis
Client dashboard setup
00
Included in Month One

Onboarding and Foundation Build

The foundation work that makes everything else possible, delivered as a one-time onboarding engagement alongside your first month’s retainer. The one-time onboarding is waived when you commit to twelve months.

Month one is all setup. Month two is when you start seeing movement.

Your monthly cadence

What your retainer does every month.

Day 1: your visibility scan runs across ChatGPT, Claude, Perplexity, and Gemini. By day 3, a strategist has reviewed your scored report and sent it with a short video walkthrough. In week one, new content publishes, and every post is pinged to Google and Bing for immediate indexing.

Every week, Google Business Profile posts go out three times weekly, and new press mentions are evaluated and amplified. Twice a month, technical health checks run, including an AI crawler access audit, because a site that blocks GPTBot is invisible to ChatGPT no matter how good the content is. That risk got more relevant this year: Cloudflare’s new AI crawler management defaults can quietly block the same bots if nobody is watching the settings. On the 25th, a performance check runs against live Search Console data, review velocity, and knowledge panel status.

Every quarter: a citation audit across 14 directories plus Wikidata, and a refresh of your most-cited pages so AI tools keep pulling current facts. Twice a year: a full SEO audit. And always: a live dashboard showing your scores, completed work, and open tasks in real time.

If your score drops one month, you get an investigation report within 5 business days. Two consecutive down months triggers an emergency strategy session. That escalation policy is in the contract, not just on this page.

Why not the alternatives

Cited Co versus every other option.

There are three common alternatives to working with Cited Co. Here is an honest account of each.

DIY tracking

Possible, but rarely sustained. Running eight to ten targeted queries across four AI platforms every month, scoring responses, and knowing what the data means requires time and context most service business owners do not have. Businesses that try it manually almost always do it once, record nothing, and stop. Without consistency, the data is useless.

Standard SEO tools

Semrush, Ahrefs, and similar platforms track Google rankings and backlink profiles. They do not measure whether your business is named in ChatGPT, Perplexity, Gemini, or Claude responses. Keep using SEO tools for what they do well, but do not mistake Google rank data for AI citation data.

Large marketing agencies

Most large agencies have added GEO or AI SEO to their service menus in the past year. What large agencies rarely offer is a dedicated multi-platform tracking system and a strategist who knows your specific market. The specific focus on AI citation, entity optimization, and multi-platform scoring is not what large agencies were built to do. Volume-based account management also means less continuity and less specific knowledge of your market and competitive position.

Cited Co

Built from a documented result, not a theory. Month-over-month scoring across ChatGPT, Claude, Perplexity, and Gemini. Entity optimization, schema implementation, and AI-cited content in a single flat retainer. Small roster, consistent attention, honest reporting. Founded in Scottsdale, Arizona by Lauren Lerner in 2026. Work with us month-to-month, no contracts.

Our credentials

Our credentials are our results.

Cited Co was built on a documented result, not a theory. Before we offered this as a service, we ran it on Living with Lolo, an Arizona-licensed design-build firm with a verified track record in a competitive local market. Within 60 days, AI tools went from rarely mentioning the business to citing it with specific accurate details: contractor license ROC #347577, three Phoenix Magazine Best Interior Design awards, and the Scottsdale and Paradise Valley service area. That is the standard we hold ourselves to for every client.

Learn more about how we approach this work: How to Get Cited by ChatGPT, Perplexity, Gemini, and Claude and Schema Markup for Service Businesses. You can also see how we tracked our own results in month one. Interior design studios can follow the same framework in our GEO playbook for interior designers. Med spa and aesthetic practices can follow the same framework in our AI visibility playbook for med spas. Law firms and attorneys can follow the same framework in our GEO for law firms and attorneys.

Investment

One flat monthly retainer.

We do not bill by the hour. We quote after the initial audit so the number reflects exactly what your business needs. For a full breakdown of what drives that number, see how much an AI visibility agency actually costs.

Get Your Free Snapshot

No pitch call required to receive the snapshot. Cited Co is based in Scottsdale, Arizona. We serve service businesses across the Phoenix metro and nationally.

Frequently Asked Questions

How do I get my service business to show up when someone asks ChatGPT or Perplexity for a recommendation?
Getting cited by AI tools requires four things: consistent entity data (your business name, address, phone, and category must match everywhere online), structured schema markup on your website, content written to answer specific questions AI tools receive, and citation signals from authoritative sources. Cited Co builds all four as part of its core service.
What does Cited Co actually do for my business each month?
Each month Cited Co runs 8-10 targeted queries per client across ChatGPT, Perplexity, Gemini, and Claude, scores your visibility, and tracks movement month over month. Depending on your service tier, we also implement schema updates, publish AI-optimized content, clean up citation inconsistencies, and update your Google Business Profile, all documented in a monthly report.
How long does it take to start showing up in AI recommendations?
Most Cited Co clients see measurable improvement in AI citation frequency within 60 to 90 days of starting the engagement. Schema and entity work tends to move fastest. Content optimization takes longer because AI tools need to index and weight new pages. We track your score monthly so you can see exactly what is moving.
Is Cited Co only for businesses in Scottsdale and Phoenix?
No. Cited Co works with service businesses across the country. Lauren Lerner founded the agency in Scottsdale, Arizona, and the client roster skews toward high-consideration service businesses in the Southwest, but AI visibility optimization is location-agnostic. The platforms we optimize for (ChatGPT, Perplexity, Gemini, Claude) operate nationally.
What kinds of service businesses does Cited Co work with?
Cited Co focuses on high-consideration service categories where reputation drives decisions: interior designers, med spas, general contractors, trade vendors, professional services firms, and similar businesses where a client researches carefully before hiring. These are categories where an AI recommendation carries the same weight as a personal referral.
How is Cited Co different from a traditional SEO agency?
Traditional SEO optimizes for Google rankings. Cited Co optimizes for AI citation, a different measurement entirely. We track whether your business is named in AI-generated responses, not just whether you rank on page one. The two often overlap, but they require different strategies. Most SEO agencies do not monitor what ChatGPT, Perplexity, Gemini, or Claude say about your business. We do, every month.